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Welcome to STMO's Magic Alley - where magic truly begins. 
Laugh, have fun and seek the magic for yourselves.


Situated in the heart of Stratford upon Avon, just three doors from the entrance to William Shakespeares birthplace, prepare to be amazed, astonished and astounded by Stratford's most unique visitor experience spread over three floors in one of the town's most historically significant buildings.


STMO'S Magic Alley
21 Henley Street, Stratford upon Avon, Warwickshire CV37 6QW
0844 824 8600

Our Address
Magic Alley - Where Magic Begins
21 Henley Street
Stratford upon Avon
CV37 6QW


Where Is That?
You'll find us situated at the "Jester" or "Windsor Street" end of Stratford's only pedestrianised street - Henley Street.  Simply follow the signs to Shakespeare's birthplace - and we are literally three doors away, you can't miss us!

The Closest Car Park
The closest car park to us is the Windsor Street multi storey car park which is 2 minutes walk away and there are disabled parking spaces outside.  The cheapest car park however is the Windsor Street Surface Level car park which is just 10 yards further down Windsor Street on the left hand side.   There is a charge for parking in either of these car parks.

The Train Station
The train station is approximately a ten minute stroll away - and most coaches stop either at the Windsor Street Terminal at the top of the road or at the Leisure Centre which is by the river.  The Leisure Centre is a gentle stroll of about 15 minutes from us.

The Park And Ride
Stratford upon Avon has a Park and Ride service that operates during the daytime - you can find out more by visiting their website:
Please Note:
The museum is situated over several levels in a building that dates back over 450 years - please bear in mind that there are steep stairways and narrow passageways and therefore may not be suitable for those with mobility issues and is not buggy/pushchair friendly ~ sorry!

The STMO Media Group  Telephone: 0844 824 8600

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